Calculators & Configurators
A product configurator built around your options
Customers need help choosing an option or understanding a price. We build online calculators and product configurators that guide them using your product rules and calculations. Our Canadian team designs the tool with your product and pricing experts.
Make complex choices easier to understand
Turn options, compatibility rules, or pricing formulas into an interactive tool that helps customers make a choice and take the next step.
We define the inputs and valid results, prototype the experience, then build and test it against real product and pricing examples.
What your tool can include
- Guided product and service selection
- Compatibility and option rules
- Pricing, rate, and estimate calculators
- Results with clear assumptions
- Product images and comparison views
- Saved or shareable configurations
- Quote requests and enquiry forms
- CRM and catalogue connections
- Admin tools for agreed content and rates
Help people take the next step with confidence
Featured configurator benefits
Make choices easier for customers
Guide people through the information they need to understand which options fit their situation.
Give sales a more useful starting point
Capture selected options and inputs so the first sales conversation can focus on the customer’s needs.
Apply calculations more consistently
Use reviewed rules to reduce the manual work of checking the same combinations and prices repeatedly.
Questions about product configurators
What is the difference between a calculator and a configurator?
A calculator produces a result from inputs and formulas. A configurator guides people through valid product or service combinations. Some tools combine both. We start with the decision your customer needs to make.
Can you build a 3D product configurator?
Yes, where 3D helps the decision. It adds its own scope: suitable models, interaction design, and performance on customers’ devices. Many useful configurators work well with guided steps, images, and clear summaries instead.
Can it show a price or generate a quote?
Yes, when the pricing logic, data, and required outputs are in scope. We define assumptions, discounts, and exceptions with your team. Our quoting and estimating software can address a broader quote and approval workflow.
Can it sit on our existing website?
Usually, yes. Depending on your website, hosting, and security, the tool is embedded or runs as a connected application. CRM, catalogue, or ecommerce connections are planned with their own access rules.
What affects cost and timing?
The main factors are rules, calculation complexity, visuals, data sources, and system connections. We validate the core logic and prototype the user journey before estimating development.
Tools we work with
Using something else? We can work with your existing technology and help you find the right way forward.
Planning a calculator or product configurator?
Bring the options, formulas, or questions your team explains every day. We’ll help you turn them into a clearer online experience.
Real people, here to help
We’ll get back to you within one business day
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